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Haansoft, acceleration of enterprise market conquest with the solo agency expansion |
2008/10/17 |
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- Brought an In Sung Digital, the third software distribution solo agency in Korea.
- Get down to the business for the second half of year by targeting an enterprise market.
On 12th of this month, Haansoft (www.haansoft.com managing director Kim Su Jin, hereinafter Haansoft) brought In Sung Digital (www.isd.co.kr managing director, Lee In Young), the third software distribution solo agency in Korea and Haansoft announced their operating strategy for the second half year.
Hereby Haansoft formulated a business system with In Sung Digital for enterprise solo agency and Keysoft for the public and the educational solo agency. By cooperating with In Sung Digital which is strong in the software distribution field and possesses around 1,300 channels, Haansoft is able to extend their business to the enterprise market. Also Haansoft expects that they can exceed on the sale not only for the “Hangeul and Office” their main items but also for the graphic and security software with their professional circulation.
Haansoft built up the solo agency business with the specialty and expansion to secure customers through the two-solo agency system. Haansoft is going to give an impetus to the business activities by using various business channels such as building infrastructures for local channels, enlargement the DB marketing and small medium customer channels, strengthening a direct sale system for large customers and improvement of distribution organization.
Haansoft software general manager, Lee Ho Wook said that “In addition to the strong result of business in first half year, Haansoft has a possibility for the high growth not only on the public, educational market but also on the enterprise market by bringing In Sung Digital, the major distribution agency.” and “Building of circulation infrastructure and enlargement of various customers are going to help Haansoft to expand its software circulation in the last half year.”
*In Sung Digital (www.isd.co.kr managing director, Lee In Young) has around 1300 channels infrastructure as a special distribution enterprise for providing total software solutions such as major office software which is a foundation for the enterprise information system, the graphic and security and important hardware on the basis of e-Marketing business. Currently they are cooperating with major software enterprises like Adobe, Autodesk, Hangeul and computer and Symantec etc.
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